4 Black Hat SEO Tricks That Actually Work

Good versus bad. Right versus wrong. Dark versus light. This is how many people still view various avenues of life; the wild world of SEO is no different. But truthfully, there are a lot of grey areas in the world. In fact, most views of right and wrong are only perceptions, as the viewpoint really depends on which side of the fence you stand on.

When it comes to black hat SEO tactics, I’m not here to debate whether these are ethical, unethical, or should even be used or not; this is merely an honest analysis of if they still work in 2016. And frankly, the answer is yes. There will always be those who are looking to game the system and, as we all know, where there’s a will there’s a way.

For those who don’t know, black hat SEO is any tactic or method intended to boost page ranking that falls outside search engine guidelines. This could mean keyword stuffing, cloaking, hidden text, and various other tricky practices.

Let’s take a look at the black hat SEO tactics that still produce results in the age of Google:

Keyword Stuffing

We’re likely all familiar with this one; jam-packing content and webpages with keywords in an awkward manner to help bolster your seat in the SERPs is frowned upon by the big G. There is, however, an “ethical” way to go about this.

The employment of user-generated tagging creates the same effect as keyword stuffing without the uncomfortable word flow or potential ramifications from Google. Allowing users to post questions that incorporate tags not only helps to organize the massive amount of user-produced content, but also creates a network of metadata that is more acceptable and palatable for a search engine to read and improves the relevance of content. Stack Exchange is one site that does this exceptionally well.

Creating Duplicate Content

What this traditionally means is you are reposting content on your site or a related site with no additions or changes to the actual copy.

The honorable way around this is to simply repurpose and repackage the content in a new way. Some ways to accomplish this would be to:

  • Create a video, slideshow, etc. of the same content to publish in other places users would look to consume the content’s information.
  • Revive previous posts with new insights, experience, or updates. Publish the new post with a link to the original and edit the bottom of the piece to include the new material. Seek out your most popular blogs and elaborate or expand the original ideas.
  • Send out the same tweet at different intervals of the day and link to older, but still useful, content. You can likely drive as much traffic as when it was initially released.

Private Blog Networks

Google uses inbound links as a ranking factor for sites. Each inbound link is considered something like a “vote”; the more “votes” pointing toward your site, the higher it will rank. At least, that’s how it is used to work before Penguin shifted the focus of links from quantity to quality. These days, loads of low-quality links will actually harm your standings, so all links are not created equal.

With private blog networks, site owners establish a network of blogs that all link to and point toward their big money-maker. With this method, Google won’t, or will at least be slow to, become privy to the push taking place.

The problem with this method, however, is that to get away with using a private blog network and actually see a rankings boost, at least 10 top-notch posts that contain real value must be generated. This in itself can be quite time consuming, let alone setting up the network itself. Additionally, each site needs to be registered under fictitious whois data, be on different registrars and accounts to dodge IP address issues, and certain programs must be used to cover your tracks.

While this method certainly does work, it takes a lot of time and effort that could be put forth toward just building your SEO value in a more straightforward way.

Negative SEO

Negative SEO is the method of not trying to increase your site’s standing directly, but to tear down the competition through essentially attacking their sites.

Negative SEO is accomplished through purchasing an abundance of spammy links (by the thousands) and pointing them all toward your competitors. Doing this will ultimately turn Google’s attention toward your adversary and penalize them accordingly. The results can be absolutely devastating.

While this strategy certainly does still work, I will admit this practice is a bit shady. While there is really no “ethical” way to take this approach, your perspective can be shifted in how you view the competition. Instead of viewing other sites as rivals, why not try to develop something of a working relationship? Try to gain links from these sites, acquire guest posts, and so forth. Additionally, much like private blog networks, it would seem that your time could be much better spent focusing on how to positively impact your own business instead of just trying to bring down others.

The bottom line here is that black hat SEO campaigns still work. But for how long? That depends on how good you are at not leaving any breadcrumbs. But seeing how much work can go into deceiving Google, it would certainly seem that you are better off just playing by the rules, and finding genuine and reliable ways to increase your site’s ranking. Do you want to be constantly looking over your should to see if Google is hot on your heels?

What are your thoughts on black hat SEO? Do you think any methods are worth implementing, or is it better to just abide by the rules?


Conscious online marketer, Web executive, and multi-faceted writer, Tina Courtney has been creating and fostering online innovations since 1996. Tina has assisted many clients in maximizing online production and marketing efforts, and is a staff writer for SiteProNews, one of the Web’s foremost webmaster and tech news blogs. She’s produced and marketed innovative content for major players like Disney and JDate, as well as boutique startups galore, with fortes including social media, SEO, influencer marketing, community management, lead generation, and project management. Tina is also a certified Reiki practitioner, herbalist, and accomplished life coach. Learn more on LinkedIn, Facebook and Google+.

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How to Re-Engage a Dormant Subscriber List

Infographic Courtesy of: ReachMail.com

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Lobbying Expenditure by U.S. Tech Companies

You will find more statistics at Statista

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WiFi Boss Eliminates Concern Over Children Online – Device Allows Time Limits, Blocking And Protection

A router-based Web management device will soon be looking to the public for financial support.

BossWhile the crowd funding campaign on Kickstarter has yet to officially launch, the creator behind The WiFi Boss is already gaining support from parents struggling to manage what their children view and how much time they’re spending plugged in.

Creator Mario Soave explains he had friends asking him for assistance in dealing with the amount of time their children were online. Soave began poking around, but the issue became personal when he discovered his own daughter was staying up late chatting with friends online.

The solution comes in the form “of a router-based Internet management solution. This means parental controls and Internet time-management is not device-based but controlled centrally via The WiFi Boss router. I specifically designed it to make sure it’s super simple to use,” Soave outlines on the project’s Kickstarter page.

The device simply connects to a user’s router and, through an app, any device connected to the router can then be monitored. Users are able to do more, though, than simply monitor a device.

As outlined on the WiFi Boss Prefundia page, once the small device is hooked up to a router users can block adult websites, set time restrictions for each individual device and block all scam and identity theft websites for protection.
Soave’s page doesn’t provide any details on just when the crowdsourcing campaign will launch or what type of financial goal is to be expected.


W. Brice McVicar is a staff writer for SiteProNews.

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Instagram Pushing Update With Video Views

Instagram is gearing up to go toe-to-toe with YouTube and Vine.

Screen Shot 2016-02-12 at 12.26.44 AMVideos appearing on the Facebook-owned photo-sharing app will soon appear complete with a view counter so marketers can see how many people are watching their clips.

“Since launching video two years ago and introducing Hyperlapse and Boomerang, you’ve made video storytelling on Instagram take off,” reads a post on the Instagram blog. “Whether sitting front row at Fashion Week or spending a day on the beach, nothing brings moments to life like video. Adding view counts is the first of many ways you’ll see video on Instagram get better this year.”

The update means content creators will now see view counts underneath videos, replacing the number of ‘likes.’ Likes will not disappear, however. They will be visible simply by tapping ‘views.’

The change comes just one week after Instagram announced advertisers can now post 60-second advertisements, double the amount of time previously allowed. The longer commercials began airing Feb. 3 with T-Mobile and Warner Brothers the first companies to take advantage of the extension.

Earlier this week, meanwhile, the company announced the ability to easily switch multiple Instagram accounts.


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AT&T to Test 5G Technology This Summer

AT&T is gearing up to test fifth-generation cellular technology this summer in a bid to bring higher speeds to its customers.

The wireless provider said it will partner with Ericsson and Intel as it experiments with 5G technology in its labs beginning in the latter half of 2016, with outdoor tests and trials during the summer months.

“The trials will help guide our 5G standards contributions, and set the stage for widespread commercial and mobile availability once technology standards for 5G are established,” AT&T said in a press release.

The upcoming 5G technology is expected to serve up speeds that are 10 to 100 times faster than the 4G LTE connections of today and offer less latency. Latency is, essentially, wait time for video streaming to start. With 5G latency, for instance, it would be in the range of one to five milliseconds.

“New experiences like virtual reality, self-driving cars, robotics, smart cities and more are about to test networks like never before,” AT&T technology and operations chief strategy officer and group president John Donovan said in a press release.

“These technologies will be immersive, pervasive and responsive to customers. 5G will help make them a reality. 5G will reach its full potential because we will build it on a software-centric architecture that can adapt quickly to new demands and give customers more control of their network services. Our approach is simple – deliver a unified experience built with 5G, software-defined networking (SDN), Big Data, security and open source software.”

AT&T said it expects field trials of 5G technologies to provide wireless connectivity to fixed locations in Austin by year’s end.


Jennifer Cowan is the Managing Editor for SiteProNews.

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Entrepreneurial Spirit Strong in Canada – GEM Report Shows Healthy Increase in Self-Starters

A recently released study show 60 percent of Canadians feel entrepreneurship is a good career choice.

GEMGlobal Entrepreneurship Monitor has released its annual report for 2015 with figures showing the entrepreneurial spirit is not only strong in Canada, it’s thriving. And, interestingly, Canada leads among the G7 countries included in the study when it comes to informal investment.

“In this climate, the rate has grown to its present leadership overall position, with opportunity-driven entrepreneurial activity (those pursuing an opportunity) leading necessity-driven activity (those with no other option for work) by a ratio of 7:1,” the report highlights. “The rate among women has risen from half that of men to two-thirds and is a major factor in growth.”

It bodes well for those entrepreneurs as the report shows those who start their own business are held in ‘high status’ in their respective societies.

The ‘average’ Canadian entrepreneur is relatively young, outlines the report. The age distribution peaks in the 25 to 34-year-old generation. While many are male, participation by women is increasing. An undergraduate degree is the most common educational background and the most common sector is business oriented services.

“Understanding what inhibits and what enhances entrepreneurship in various contexts has never been more important, as many economies are struggling – especially those in developing countries, and unemployment is increasing,” said GEM executive director and report author Mike Herrington. “The Global Entrepreneurship Monitor allows us to gain additional perspective on entrepreneurial activity, and to look at best practices that are helping to promote small and medium enterprise development.”


W. Brice McVicar is a staff writer for SiteProNews.

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Dark Knight Master Race Can’t Even Make Trains Run on Time – The Outhouse

Dark Knight Master Race Can't Even Make Trains Run on Time
The Outhouse
Jude Terror is the Webmaster Supreme of The Outhouse and a sarcastic ace reporter dedicated to delivering irreverent comics and entertainment news to The Outhouse's dozens of loyal readers. Driven by a quest for vengeance, Jude Terror taught himself to

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Webmaster Internet – Google News

Google Extends “Right to be Forgotten” Across Its Network for E.U. IPs

Whichever version of Google you’re using will no longer show the url, but only if you’re in one of the countries where the right to be forgotten is approved.


SearchCap: Google Expands RTBF, Google PLA GTINs & Crawlers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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