SearchCap: Google political bug, Google PageRank redirects & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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LinkedIn Acquires PointDrive to Boost Sales Offerings

LinkedIn is buying sales packaging firm PointDrive to bolster its Sales Solutions portfolio.

Although financial terms of the deal were not disclosed, PointDrive’s development and product teams will be relocating to LinkedIn’s San Francisco office. All customer-facing personnel will stay in Chicago, where PointDrive is headquartered, to continue serving the start-up’s current customer base. No new customers will be accepted, however.

“PointDrive’s talented team has built an easy-to-use application that allows sales professionals to package, personalize, and deliver polished and engaging sales content to their prospects and customers.  Through their product they simplify the buyer-seller conversation in ways that result in more productivity and generate greater efficiency,” LinkedIn vice-president of product David Thacker said in a blog post.

“We’re enthusiastic about the future possibilities of integrating the PointDrive experience with our Sales Solutions portfolio. We believe that combining our network and product with their content-sharing application will help to better position LinkedIn as a platform where sales professionals can build stronger relationships with customers and prospects.”

PointDrive founder and CEO Bill Burnett said he is thrilled with the partnership.

“Since our inception, our mission has been to enable salespeople to engage B2B buyers in the most innovative and compelling ways possible,” Burnett said. “Our vision of differentiated buyer engagement is a natural extension to LinkedIn’s Sales Solutions goal to connect the world’s buyers and sellers to build relationships. I couldn’t imagine a better partner to carry forward our concept to a global audience.”

News of the acquisition comes a little more than one month after Microsoft announced it will acquire LinkedIn for $26.2 billion in cash later this year.


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Jennifer Cowan is the Managing Editor for SiteProNews.

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Google returns special presidential candidates box that previously omitted Donald Trump

Google blames “technical bug.” Sanders continues to show as having

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Comixcast DNC 2016: Dieselfunk Show Promo – The Outhouse

Comixcast DNC 2016: Dieselfunk Show Promo
The Outhouse
Jude Terror is the Webmaster Supreme of The Outhouse and a sarcastic ace reporter dedicated to delivering irreverent comics and entertainment news to The Outhouse's dozens of loyal readers. Driven by a quest for vengeance, Jude Terror taught himself to

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Webmaster Internet – Google News

Marketing. Tech. Management. See the MarTech Europe agenda.

Personalization. Predictive technologies. Experimenting at scale. Get the customer experience right and reap great rewards. Botch the implementation by ignoring the organizational/people issues, and you’ll miss the window of advantage marketing technologies provide. Don’t miss the window. Attend…

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Google returns special presidential candidates box that previously omitted Trump [Updated]

Why was Google not showing Donald Trump as a 2016 presidential candidate in the search results?

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The definitive SEO audit part 3 of 3: Off-site

In the final installment of his three-part series on how to conduct a thorough SEO audit, columnist Dave Davies talks about assessing off-site factors and addressing the issues found therein.

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Google removes special presidential candidates box that omitted Trump

Why is Google not showing Donald Trump as a candidate for the 2016 US elections in the search results?

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Lack of Advertising, Sluggish User Growth Continue to Plague Twitter

Twitter is having a hard time attracting advertising dollars.

The social networking firm admitted in its second quarter results report that it is not getting a big enough slice of advertisers’ dollars — and shares dropped more than 11 percent in after-hours trading as a result.

Jack Dorsey

Jack Dorsey

“First, there is increased competition for social marketing budgets,” Twitter said in a letter to shareholders. “We’re still priced at a premium CPE [cost per engagement] relative to others.”

In other words, platforms like Facebook and Instagram are attracting marketers’ advertising dollars because they have more users and cost less.

Twitter recorded revenue of $602 million for the second quarter, an increase of 20 percent year-over-year, but still fell short of Wall Street’s estimate of $606.8 million.

Despite revenue coming in at the midpoint of the company’s forecasted range of $590 to $610 million, it was still the slowest revenue growth quarter-to-quarter since Twitter went public in November 2013.

User growth — or the lack of it — also continues to be a drag on the microblogging site. Twitter reported an unimpressive one percent rise in the number of monthly active users in the second quarter from 310 million to 313 million.

CEO Jack Dorsey, however, was positive during his call with investors.

“We continue to see steady growth in both audience and engagement. What makes our audience growth this quarter notable is we can see directly the link between the product changes we made and our growth,” he said. “We’re making the right decisions in our products, and it gives us a foundation for future growth. We’re working every day to make Twitter faster, more intuitive, and easier to use. You’ve already seen us take some big steps here, like the changes to the timeline, and the announced changes to the character account and reply rules. And there’s more changes like these on the way.”

Twitter is estimating its third quarter revenue to come in between $590 million and $610 million.


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Jennifer Cowan is the Managing Editor for SiteProNews.

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SEO requirements for a new website platform

Not just facing a site redesign but a full replatform? Columnist Clay Cazier presents the features most important to ensure your new site can support today’s SEO best practices.

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