Digital Nomad CEO: How to Build a Startup From Your Mobile Device

The co-founder and CEO of Moo.do, Jay Meistrich, is probably the world’s most famous digital nomad. After realizing that working behind a desk from 9 to 5, in his own company, made him completely unproductive and unmotivated, Jay decided to sell all of his belongings and travel the world. This young man managed to start and lead successful companies remotely, while traveling between 20 countries and 45 cities. In his words, running a startup on the run proved to be both fruitful for his company and a more economical solution as well, since rent cost more than being on the road constantly.

This inspiring story is certainly saying a lot about the state of the contemporary world of business. Not just that we have a young individual building an entire business while never visiting his own place of work, but he is managing to get everything finished through the power of his mobile devices too.

Could it be that leading a company has become that simple? Is it true that a simple mobile device can be a tool good enough for anyone to manage, lead and organize an entire workforce? Believe it or not, it is almost that simple.

So let’s review which are the basic apps that you should install on your mobile device to lead a company. Who knows, maybe this short tutorial could help you build an empire while you are on your regular commute.

Your Entire Office, powered by apps 

The very first thing you would need on the run, is a real-time collaborative platform that will keep all of your communications and tasks well organized and accessible at any given moment. There’s Basecamp, Trello, Salesforce and many other great collaboration apps, but the one that keeps progressing in the world of contemporary professionals is certainly Asana. This app will serve you not just as a project management tool, but also as a basic tool for communication between teammates. The best thing about it is that it is extremely easy to use, comes with a lot of great options for integrations, and it is absolutely free. While we are on the subject of integrations, let’s not forget your basic to-do list for today.

Many modern professionals choose to use Evernote instead of a regular to-do list app. The reason why is this digital workspace allows you to integrate a great majority of applications and connect them with your lists within the Evernote. You can also take notes and photographs, save your Internet research and access all of that data without even exiting the application. So once you get a task assigned to you in Asana, you can integrate that task with your Evernote list, and as soon as your account syncs with your device, which happens almost automatically, you can simply start working on your assignment from there.

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Customer Relationship Management tools have become cornerstones of a profitable business. Tracking leads, assigning deals, communication reminders and much more is all accessible through a very intelligent app called Nimble. Inside of this app you can even build a content calendar, if you are running a blog for example and can schedule your deals and possible interviews without even leaving Nimble. It even integrates all of your clients’ social media accounts, and since we are all aware of how Twitter has become a very important tool for CRM, this option almost oversimplifies successful customer relationship management.


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John J. Stone is a business consultant and regular contributor at Bizzmarkblog. He is a believer in the notion that form should always follow function and that developing the ability to think outside of the box is a prerequisite of being a successful entrepreneur.

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Google Mobile Image Search Adds Drop Down & Other UI Changes

Google added a drop down menu on the image search result page for mobile devices and tweaked some more user interface features.

The post Google Mobile Image Search Adds Drop Down & Other UI Changes appeared first on Search Engine Land.

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The Pitfalls of Guerrilla Marketing and Automatically Adding Friends to Facebook Groups

As an entrepreneur, it can be hard to know who to listen to and trust with marketing advice.

On one hand, you’ve got the Guerrilla Marketers who have the “push” marketing mentality and then on the other hand, the Content Marketers who have the “pull” marketing mentality.

Each have their own specific strategies to build a business and, many times, these strategies are completely opposite from each other.

No wonder the online marketing world is so confusing.

One strategy I’ve been seeing some Guerrilla Marketers teach (and entrepreneurs implement) is to create Facebook groups and then automatically add all of their friends into them.

These friends did not ask to join the group, instead, they are automatically added into the group whether they have given permission or not. Indeed, there are scripts that people use to do this in bulk.

The reason for this strategy is two-fold:

  • You can create a group and if you have a large friend list, the group can be full of members right off the bat. This makes the group appear to be very popular due to the high number of members.
  • When doing Facebook ads, you can target the members of that group to promote your product or service.

To an “inbound” or “pull” marketer like me, this strategy doesn’t make any sense.

The reason being is that you’re working with a game of numbers — get thousands of people into a group they didn’t purposefully join and hope that some will stick and participate in the discussions and ultimately buy from you.

But the “pull” marketing strategy is completely opposite to this. It’s strategy is to offer valuable content to your ideal target market and the right people who are more apt to purchase from you will naturally be drawn to you and your services.

During this process, you’re developing a “know, like and trust” factor with them. The more someone knows, likes and trust you, the more likely they are to doing business with you or tell their friends about you.

So when you are being torn in different directions on which strategy to implement to help build your business, think about how you want to approach your marketing efforts.

Do you want to push your wares on people through aggressive promotional tactics or do you want to pull people into your business by sharing your expertise?

If you choose the Guerrilla route and implement, as an example, a strategy to create Facebook groups and automatically add your friends to that group without them being aware, then just know that you face a high probability of angering these friends.

I myself have been automatically added to groups many times and it annoys the heck out of me! And I know I’m not the only one.

Do a Google search and see how many times the question is posted, “How do I prevent people from automatically adding me to their Facebook group” and ask yourself if this the best way to promote your business?

Is this how you want your business to be perceived as? Yes, these tactics might just work but to what detriment? They may work short term but if you are in business for the long haul, consider the ramifications of doing such things and how they can harm your business reputation.

Another example is automatically adding people to your newsletter list. But that’s another article.


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As the founder, Susan Friesen brings a unique advantage to eVision Media clients by having earned a Bachelor in Business Administration degree with a concentration in Computer Information Systems through the Thompson River’s University. Her experience in the Web development industry since 1999 has gained her much insight and knowledge in how to effectively brand a business and then translate that to a user-friendly, search-engine friendly, custom designed website. She is a graduate of the Vancouver Film School multi-media program and also earned several certificates in technology through the University of Victoria and Athabasca University. She won the 2003-2004 Governor General’s Bronze Academic Award for achieving the highest academic standing in a diploma-level post secondary program. http://evisionmedia.ca

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OPTIONS: Straddle Prices for Companies Reporting Financial Results the Week of February 15 (NASDAQ:YNDX) – WallStreet.org

OPTIONS: Straddle Prices for Companies Reporting Financial Results the Week of February 15 (NASDAQ:YNDX)
WallStreet.org
The company offers search, location-based, personalized, and mobile services that enable users to find information, and communicate and connect over the Internet from desktops and mobile devices; and localized homepages for specific geographic markets

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4 Black Hat SEO Tricks That Actually Work

Good versus bad. Right versus wrong. Dark versus light. This is how many people still view various avenues of life; the wild world of SEO is no different. But truthfully, there are a lot of grey areas in the world. In fact, most views of right and wrong are only perceptions, as the viewpoint really depends on which side of the fence you stand on.

When it comes to black hat SEO tactics, I’m not here to debate whether these are ethical, unethical, or should even be used or not; this is merely an honest analysis of if they still work in 2016. And frankly, the answer is yes. There will always be those who are looking to game the system and, as we all know, where there’s a will there’s a way.

For those who don’t know, black hat SEO is any tactic or method intended to boost page ranking that falls outside search engine guidelines. This could mean keyword stuffing, cloaking, hidden text, and various other tricky practices.

Let’s take a look at the black hat SEO tactics that still produce results in the age of Google:

Keyword Stuffing

We’re likely all familiar with this one; jam-packing content and webpages with keywords in an awkward manner to help bolster your seat in the SERPs is frowned upon by the big G. There is, however, an “ethical” way to go about this.

The employment of user-generated tagging creates the same effect as keyword stuffing without the uncomfortable word flow or potential ramifications from Google. Allowing users to post questions that incorporate tags not only helps to organize the massive amount of user-produced content, but also creates a network of metadata that is more acceptable and palatable for a search engine to read and improves the relevance of content. Stack Exchange is one site that does this exceptionally well.

Creating Duplicate Content

What this traditionally means is you are reposting content on your site or a related site with no additions or changes to the actual copy.

The honorable way around this is to simply repurpose and repackage the content in a new way. Some ways to accomplish this would be to:

  • Create a video, slideshow, etc. of the same content to publish in other places users would look to consume the content’s information.
  • Revive previous posts with new insights, experience, or updates. Publish the new post with a link to the original and edit the bottom of the piece to include the new material. Seek out your most popular blogs and elaborate or expand the original ideas.
  • Send out the same tweet at different intervals of the day and link to older, but still useful, content. You can likely drive as much traffic as when it was initially released.

Private Blog Networks

Google uses inbound links as a ranking factor for sites. Each inbound link is considered something like a “vote”; the more “votes” pointing toward your site, the higher it will rank. At least, that’s how it is used to work before Penguin shifted the focus of links from quantity to quality. These days, loads of low-quality links will actually harm your standings, so all links are not created equal.

With private blog networks, site owners establish a network of blogs that all link to and point toward their big money-maker. With this method, Google won’t, or will at least be slow to, become privy to the push taking place.

The problem with this method, however, is that to get away with using a private blog network and actually see a rankings boost, at least 10 top-notch posts that contain real value must be generated. This in itself can be quite time consuming, let alone setting up the network itself. Additionally, each site needs to be registered under fictitious whois data, be on different registrars and accounts to dodge IP address issues, and certain programs must be used to cover your tracks.

While this method certainly does work, it takes a lot of time and effort that could be put forth toward just building your SEO value in a more straightforward way.

Negative SEO

Negative SEO is the method of not trying to increase your site’s standing directly, but to tear down the competition through essentially attacking their sites.

Negative SEO is accomplished through purchasing an abundance of spammy links (by the thousands) and pointing them all toward your competitors. Doing this will ultimately turn Google’s attention toward your adversary and penalize them accordingly. The results can be absolutely devastating.

While this strategy certainly does still work, I will admit this practice is a bit shady. While there is really no “ethical” way to take this approach, your perspective can be shifted in how you view the competition. Instead of viewing other sites as rivals, why not try to develop something of a working relationship? Try to gain links from these sites, acquire guest posts, and so forth. Additionally, much like private blog networks, it would seem that your time could be much better spent focusing on how to positively impact your own business instead of just trying to bring down others.

The bottom line here is that black hat SEO campaigns still work. But for how long? That depends on how good you are at not leaving any breadcrumbs. But seeing how much work can go into deceiving Google, it would certainly seem that you are better off just playing by the rules, and finding genuine and reliable ways to increase your site’s ranking. Do you want to be constantly looking over your should to see if Google is hot on your heels?

What are your thoughts on black hat SEO? Do you think any methods are worth implementing, or is it better to just abide by the rules?


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Conscious online marketer, Web executive, and multi-faceted writer, Tina Courtney has been creating and fostering online innovations since 1996. Tina has assisted many clients in maximizing online production and marketing efforts, and is a staff writer for SiteProNews, one of the Web’s foremost webmaster and tech news blogs. She’s produced and marketed innovative content for major players like Disney and JDate, as well as boutique startups galore, with fortes including social media, SEO, influencer marketing, community management, lead generation, and project management. Tina is also a certified Reiki practitioner, herbalist, and accomplished life coach. Learn more on LinkedIn, Facebook and Google+.

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How to Re-Engage a Dormant Subscriber List

Infographic Courtesy of: ReachMail.com

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Lobbying Expenditure by U.S. Tech Companies


You will find more statistics at Statista

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WiFi Boss Eliminates Concern Over Children Online – Device Allows Time Limits, Blocking And Protection

A router-based Web management device will soon be looking to the public for financial support.

BossWhile the crowd funding campaign on Kickstarter has yet to officially launch, the creator behind The WiFi Boss is already gaining support from parents struggling to manage what their children view and how much time they’re spending plugged in.

Creator Mario Soave explains he had friends asking him for assistance in dealing with the amount of time their children were online. Soave began poking around, but the issue became personal when he discovered his own daughter was staying up late chatting with friends online.

The solution comes in the form “of a router-based Internet management solution. This means parental controls and Internet time-management is not device-based but controlled centrally via The WiFi Boss router. I specifically designed it to make sure it’s super simple to use,” Soave outlines on the project’s Kickstarter page.

The device simply connects to a user’s router and, through an app, any device connected to the router can then be monitored. Users are able to do more, though, than simply monitor a device.

As outlined on the WiFi Boss Prefundia page, once the small device is hooked up to a router users can block adult websites, set time restrictions for each individual device and block all scam and identity theft websites for protection.
Soave’s page doesn’t provide any details on just when the crowdsourcing campaign will launch or what type of financial goal is to be expected.


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W. Brice McVicar is a staff writer for SiteProNews.

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Instagram Pushing Update With Video Views

Instagram is gearing up to go toe-to-toe with YouTube and Vine.

Screen Shot 2016-02-12 at 12.26.44 AMVideos appearing on the Facebook-owned photo-sharing app will soon appear complete with a view counter so marketers can see how many people are watching their clips.

“Since launching video two years ago and introducing Hyperlapse and Boomerang, you’ve made video storytelling on Instagram take off,” reads a post on the Instagram blog. “Whether sitting front row at Fashion Week or spending a day on the beach, nothing brings moments to life like video. Adding view counts is the first of many ways you’ll see video on Instagram get better this year.”

The update means content creators will now see view counts underneath videos, replacing the number of ‘likes.’ Likes will not disappear, however. They will be visible simply by tapping ‘views.’

The change comes just one week after Instagram announced advertisers can now post 60-second advertisements, double the amount of time previously allowed. The longer commercials began airing Feb. 3 with T-Mobile and Warner Brothers the first companies to take advantage of the extension.

Earlier this week, meanwhile, the company announced the ability to easily switch multiple Instagram accounts.


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AT&T to Test 5G Technology This Summer

AT&T is gearing up to test fifth-generation cellular technology this summer in a bid to bring higher speeds to its customers.

The wireless provider said it will partner with Ericsson and Intel as it experiments with 5G technology in its labs beginning in the latter half of 2016, with outdoor tests and trials during the summer months.

“The trials will help guide our 5G standards contributions, and set the stage for widespread commercial and mobile availability once technology standards for 5G are established,” AT&T said in a press release.

The upcoming 5G technology is expected to serve up speeds that are 10 to 100 times faster than the 4G LTE connections of today and offer less latency. Latency is, essentially, wait time for video streaming to start. With 5G latency, for instance, it would be in the range of one to five milliseconds.

“New experiences like virtual reality, self-driving cars, robotics, smart cities and more are about to test networks like never before,” AT&T technology and operations chief strategy officer and group president John Donovan said in a press release.

“These technologies will be immersive, pervasive and responsive to customers. 5G will help make them a reality. 5G will reach its full potential because we will build it on a software-centric architecture that can adapt quickly to new demands and give customers more control of their network services. Our approach is simple – deliver a unified experience built with 5G, software-defined networking (SDN), Big Data, security and open source software.”

AT&T said it expects field trials of 5G technologies to provide wireless connectivity to fixed locations in Austin by year’s end.


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Jennifer Cowan is the Managing Editor for SiteProNews.

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