Facebook Launches Birthday Videos — Yet Another Feature to Keep You on its Site

Facebook is all about birthdays.

Now you will not only receive scads of best wishes on your big day, the day after you will receive a recap video that compiles what the social network’s algorithms deem to be the best of those wishes.

Dubbed Birthday Recap Videos, the 45-second video features a festive three-tier birthday cake with secret doors that open to reveal some of the birthday messages you received the previous day. You will need to have received at least three messages for the feature to work.

You can share the recap video on your timeline or just keep it for your own enjoyment. You also have the option of editing the video before sharing it. That way, if Facebook missed a great post, or included one you did not like, you can add or remove them from the clip.

The social media giant is rolling out the feature to users worldwide this week — and the recap videos certainly do beat Twitter’s birthday offering: balloons appearing on the profiles of those who input their birth date.

The new feature, it seems, is all part of Facebook’s strategy to focus its News Feeds on users’ friends and family to keep its members as engaged as possible.

As product management vice-president Adam Mosseri  explained last month: “Facebook was built on the idea of connecting people with their friends and family. That is still the driving principle of News Feed today. Our top priority is keeping you connected to the people, places and things you want to be connected to — starting with the people you are friends with on Facebook. That’s why if it’s from your friends, it’s in your feed, period — you just have to scroll down. To help make sure you don’t miss the friends and family posts you are likely to care about, we put those posts toward the top of your News Feed.”


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Jennifer Cowan is the Managing Editor for SiteProNews.

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Beneficial Structures of WordPress and Its Limitations

Roughly 25 percent of websites in the world uses WordPress as a platform, which is equivalent to approximately 76.5 million websites. WordPress is content management software (CMS), which is basically a set of programs that work together to create and manage websites.  A big reason for its popularity is it is free and open-source, which means you don’t need to pay anything at all to make a website. However, WordPress is not the only platform that is free to use, so why should you use it? Here are the pros and cons of WordPress to help you decide if this is the best CMS for your website.

A look at WordPress as software

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Most business owners know they need an online presence, but don’t actually bother to know the mechanics behind the creation of websites. WordPress is not the first CMS platform, but it became very popular after launching in 2003.  It is based on PHP and MySQL, widely used server scripting languages for communicating on the Web.  It started out as a blogging platform and it is still widely used for that. However, it has also become one of the most flexible, versatile, and easy-to-use self-publishing platform for all types of Web applications, and since it is open source, community involvement drives its continuous evolution.  Currently, WordPress 4.6  is in beta testing.

How to work with it

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Creating a site with WordPress is as simple as downloading the latest version of the WordPress software and installing it on your hard disk. You have to upload the database on your Web server. Here is a quick guide to WordPress installation.

If you are simply setting up a blog site, you can also choose to create a free website directly on the WordPress server by creating a free account. You just have to follow the step-by-step instructions to create your website in five minutes.  You will be asked to choose a free WordPress.com address or input a custom domain name if you have one. If you choose a WordPress address, you just need to provide an e-mail address and password, and you are ready to create a website.  However, it is important to understand that such free websites are not suitable for business because you cannot monetize them.

Why we recommend it

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The basic package of WordPress is completely open source and free, with no limitations on its use and distribution.  It is very easy to use, and most hosting companies include one-click installation for WordPress. This makes it very attractive for many website owners because it extends beyond blogging. It has plugins and templates for all kinds of platforms, including eCommerce, membership, and knowledgebase sites.

SEO friendly

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Another major plus for WordPress sites is the platform is optimized for search engines. It qualifies for many parameters required by search engines for high ranking including:

  • Quick loading;
  • Good coding;
  • Good site mapping;
  • Easy navigation using tags, categories, widgets, and menu functionality;
  • Image optimization, titles and tags for ranking;
  • Integration with social media;
  • Compatible with all devices, browsers, and systems.

Easy to use

WordPress is highly intuitive. Even people with no experience with website creation or coding will be able to create, edit and publish any type of website on the WordPress platform in literally minutes. It is as simple as choosing from among the free themes that come with downloading the WordPress software.

WordPress uses a WYSIWYG or what you see is what you get editor. This makes it easy to integrate all types of media such as images, videos, and audio on your website.

Easy to customize

WordPress templates are high customizable. You can choose different colors and designs to make a website using the same templates as other websites distinct.  You can use the dashboard panel to customize a website, or if you have some coding experience, you can edit the codes of the template themselves. Even those new to CMS can eventually figure out how to customize a website by studying the style.css and theme styles.

Extensive support

WordPress is a community-supported platform, which means there is a lot of support available out there when you run into any kind of problem when using WordPress. Having this kind of support is always a good thing for a newbie Web publisher or site owner. It doesn’t really matter what kind of website you have, you will still be able to find somebody online to answer any questions you might have.  Another good thing is that the platform is being improved constantly, so it gives you an incentive to stick with it. If you have problems with making your WordPress site work in some way, it is likely some developer will fix it.

Easy integration

WordPress has rich features built into each template, but you can also choose to activate both free and paid plugins to add functionality. There are about 41,000 WordPress plugins available, so you are sure to find what you need to work with your website. It also integrates easily with the better hosting services, so you can design and create a WordPress site with impunity without worrying about compatibility with a host’s server.

Some limitations

Chain Broken Stress Pressure Freedom Concept

WordPress currently controls about 65 percent of all CMS sites in the world. It has driven some of the best innovations in the market. However, it is not without its drawbacks.  Here are some things you need to know about the limitations of WordPress.

Security issues

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The fact that WordPress is open source and depends on a community of independent developers also means that anyone can put in a theme or plugin without it being monitored for security problems. Of course, you can always avoid using a particular plugin or theme if it proves to be vulnerable to hacking or security breaches, but how would you know until it is too late?  Many of these themes use MySQL databases, which makes it vulnerable to injection attacks. Any website with any database is vulnerable to attacks. This could mean an infiltration of sensitive personal and financial information.  Even when security is not a problem, bugs can be. A poorly designed plugin could bring a website down.

Added costs

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It is true that you can build and maintain a WordPress site in minutes and without paying anything. You can make a good blog site without paying anything more than the cost of your own domain name and server if you don’t want a name associated with WordPress.com. However, most commercial websites need more than the basic package. You are most likely to need to pay something for a premium theme or plugins to make the website secure, and otherwise make it commercially viable. In most cases, you will also need a professional web designer or developer to set it up for you, because most of these prime additions require coding knowledge and experience. Without the use of certain plugins, your website may also become resource-heavy, which can affect its speed. In other words, a commercial or business site on WordPress is not free.

Compatibility problems

Close up Shot of Conceptual Human Hands Assembling White Puzzle Pieces.

One of the best things about WordPress is it is constantly evolving, so there is always a new feature available. However, if you already have a WordPress site up and running, this can pose a problem for you in terms of compatibility. You have to keep updating your site to avoid letting it become outdated, or not as functional as it needs to be. Unless you have someone professionally maintaining your site, it can take a lot of time and effort on your part to keep up with the latest developments to make sure it works as expected. This is especially true for sites that depend on user-contributed websites or requires complex search functionality, because WordPress by default gives all registered users administrative access. It is challenging to restrict access to what you want, such as the comment page, or uploading images and content.  Combining search terms is also a problem without using paid plugins.

SEO is not exclusive to WordPress

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SEO is going to require a lot of effort with any website no matter which CMS you use. While WordPress certainly has some things going for it to make it SEO-friendly as discussed above, using it as a platform is no sinecure to search engine ranking.  With so many similar websites competing for the same slice of the readership pie, you need to have more than quick loading, tags, keywords and great content to help your site rank. SEO is a full-time occupation because of this, and relying on the basic features of WordPress for SEO is a mistake.

The workarounds

Even when considering the potential limitations of WordPress, it is easy to see why it is still a great favorite for many users.  It is hard to argue with the ease of use and even with the additional costs of a premium theme and plugins, it is still cost-effective as a CMS for most website needs. Many of its limitations can be circumvented with a little effort and planning. You should consider the following plugins to address some of these issues:

WordPress SEO by Yoast

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If you are worried about SEO, this plugin can help you optimize your site. The premium will cost $69 for one site, but you get a complete SEO package.  It shows you snippets of how it will look in a Google search when you add a post and meta description. It will also provide you with XML site maps, and allows you to control your RSS feed, even add a custom RSS footer for each post, so you can be sure to get backlinks when someone copies your post.

W3 Total Cache

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Our site speed depends on many factors. One of these is the quality of your Web host. Concerning your CMS, however, it depends on the caching and compression capability of your site. If you feel that your site is not loading as fast as you want, you can use this plugin to make your site load faster and more efficiently manage your static files. There is a free version, but the pro version will cost you $99 a year. Before you go for the paid version, check if you get the results you expect using the free version. You can follow this guide to walk you through its installation and setup.

Sucuri

Security hacks is one of the biggest problems of WordPress sites as mentioned earlier, and you can address that with this plugin. Sucuri is not just for WordPress, but protects any website for $299.99 a year. It seems a pretty steep price for website protection, but it protects your site from malware, Denial of Service (DoS) attacks, hackers and blacklists. Traffic courses through its firewall before it even gets to the host server.

A final note

Finally, you should know that there is a difference between WordPress.com and WordPress.org. For blogs and sites that are set up merely to provide information, you may use WordPress.com. You do not actually own the website, and you are hosting it on the WordPress.com server. You can have your own domain name, but you cannot choose to host it on another server. The upside is it is totally free and you will not have to do any server management.

However, if you have a commercial website that you intend to monetize, you need to download and install the software from WordPress.org, and pay for a domain name and host server.  Since you are self-hosting, you have to manage your website, or at least have someone manage it for you. The upside is you have more flexibility and total control over your site.

Conclusion

If you are considering a platform for your website, you could do worse than WordPress.  It is not the perfect platform, but the pros outweigh the cons. It does require some careful planning and professional help, but that is true for most platforms.


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Rogelio Pagayon Jr. is a content writer and a consultant specialist at HostingFacts by day, a loving husband and a father to his daughter by night. His main interest is managing a content, online marketing, basic tech stuffs, Playing in a band with his officemates, and being the best husband and dad to his wife and daughter. Follow him on Google+ and Twitter.

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How Different Could Online Shopping Be in 10 Years

Infographic Courtesy of: ShopSmart

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EIB offers complete suite of deposit products – Pakistan Observer

EIB offers complete suite of deposit products
Pakistan Observer
Karachi—The management of the Silkbank was keen to start Islamic Banking from the very beginning and finally, embarked on the venture in 2012 when the economic conditions were favourable. Silkbank introduced Emaan Islamic Banking (EIB) through …

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Webmaster Internet – Google News

5 Tricks to Get Your Website Indexed Faster

Getting Google or other search engines to index your site is absolutely critical for anyone working in the digital space. If your site isn’t indexed, you’re not showing up in the SERPs and, therefore, not getting the traffic you need to succeed.

Many take the approach of allowing search engines to organically index their site or content. This method wastes precious time that could be spent on a variety of business-building activities. There are tactics that allow you to take this process into your own hands and get search engines to index your site much more expediently.

Here are the five most powerful methods to help get your site indexed instantly.

1. Utilize Robots.txt

For those who are unfamiliar, robots.txt provides Google spiders with information on which pages they are actually allowed to crawl and index. If Google bots do not find this file, they will crawl and index everything on the site.

This can be highly problematic if a site houses multiple pages with the same content. Google penalizes sites with duplicate content so it is wise to use this if you are split testing pages, or simply do not want certain pages to be indexed.

Do be aware, however, that if this is not configured correctly, it may suppress your entire website from showing up in the SERPs. If you do not feel comfortable and confident in handling this task, it is best to employ a developer to handle it for you.

2. Establish a Blog

Content is the foundation of SEO because it helps to drive traffic, incorporate keywords for ranking, generate sales and provide a myriad of other benefits. Blogs can also help get your site indexed much faster because they typically receive an average indexed page increase of 434 percent when compared to static pages. No matter your niche, blogging is an important aspect of SEO and getting your site indexed.

If you are going to start a blog, make sure you formulate a solid content strategy. This will help you to keep your publications on track and remain consistent in frequency of posts. Simply ask yourself what the goals of the blog are, identify your target audience, establish the various kinds of content you would like to produce and where they will be published, and how often you plan on publishing.

This will help you remain on a set schedule and decrease the time it takes for Google or other search engines to index your materials.

3. Provide Your Blog to Directories

Submitting your blog to these digital catalogues is another way to speed up the time it takes search engines to index your page. Remember that all directories are not created equal; some can even harm your SERP standings in accordance with the penguin algorithm.

To ensure that you only submit to reputable sources, check out some of the top-ranked lists available on the Web by sifting through TopRank’s RSS and blog directories list and utilizing other similar resources to help identify the best places to post.

4. Set Up and Submit a Sitemap

In simplest terms, a sitemap is just a list of all of the webpages on your site. This list helps search engines become privy to changes, and informs them of how frequently to look for updates. This likely will not get your site indexed instantly, but it is a fabulous resource to assist in the procedure.

If you are running WordPress, one of the simplest ways to achieve this is by installing the Google XML Sitemaps plugin. The tool is easy to use and its settings provide you with all the resources necessary to automate the plugin to create sitemaps at certain intervals in time, update them and present them to search engines.

5. Update Your Social Media Accounts

Assuming you already have social profiles set up, revise these to reflect your website or blog’s link. If you have yet to establish these pages, now is the time. Creating a page or updating this information on Google+ is particularly important, for obvious reasons, but don’t neglect any of your profiles.

Alongside generating or updating your social pages, it is equally important to share the newly formed URLs through your post updates. This is a great way to acquire links to your page. If you are on sites like YouTube that don’t work in the same manner as Facebook or Twitter, create a video walkthrough of the new site and include links in the description. Since Google does track social signals, this will help to get your pages indexed quicker, with minimal effort.

Implementing these steps will help to get your site indexed near instantly so that you can focus on driving traffic, building higher levels of conversions and creating quality content that will help you top the SERPs.

Do bear in mind that in the digital world, everything is always in flux. Today’s best practices are tomorrow’s black hat tactics, so be sure that any information you integrate is current, up-to-date, and supported by multiple sources. Conducting in-depth research on these topics is part of your duty as a website owner. Fail to do so, and you are likely to damage your seat in the SERPs, and potentially much more.

What tactics have your used to get indexed faster? Does your website have a blog, and if so, how has it impacted your SEO efforts?


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Conscious online marketer, Web executive, and multi-faceted writer, Tina Courtney has been creating and fostering online innovations since 1996. Tina has assisted many clients in maximizing online production and marketing efforts, and is a staff writer for SiteProNews, one of the Web’s foremost webmaster and tech news blogs. She’s produced and marketed innovative content for major players like Disney and JDate, as well as boutique startups galore, with fortes including social media, SEO, influencer marketing, community management, lead generation, and project management. Tina is also a certified Reiki practitioner, herbalist, and accomplished life coach. Learn more on LinkedIn, Facebook and Google+.

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The Evolution of Computer Science


Source: ComputerScienceZone

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Protect Your Smartphone from Hackers with These 10 Security Tips

If you’re like most people, you’ve come to rely on your Smartphone for everything from taking pictures, to keeping in touch with friends and family, to doing your banking and finding your way around town.

Your Smartphone most likely contains a wealth of personal information about you and your family and, because it’s a computer, it’s just as vulnerable to malware and hackers as your laptop or desktop. The same goes for your tablet, even though you may rely on it less than your phone. Thankfully, there’s a lot you can do to keep your phone — and your personal data — safe.

1. Use Your Phone’s Built-In Password Protection

Are you part of the one-third of Smartphone users who don’t activate the lock screen on their phone? If so, you’re leaving yourself vulnerable to snoops and thieves who may want to access the information in your phone.

Activate your phone’s lock screen and choose a PIN or password that isn’t too easy to guess. Make sure you set the phone to lock after a few minutes of inactivity. That way if someone steals your phone, or a snoop picks it up, they’ll at least have to get through a password lock screen to access your data.

2. Use Trusted Apps Only

The wrong app can hijack your data, infect your phone with malware, or spam your friends, spreading the infection. You can minimize your risk by sticking to apps from Google Play, Apple iTunes, Amazon Appstore and other large, well-known app stores. If you have an Android device, you can uncheck the “Unknown Sources” option and check the “Verify Apps” option under your security settings to further protect yourself.

3. Tweak Your Settings to Lock Out Advertisers

Wherever you go online, an advertiser follows. Even if you’re not concerned about advertisers tracking your digital activities, the way they do it can make you vulnerable to hackers. Adjust your settings to keep hackers out.

4. Enable Remote Tracking and Wiping

Malware and hackers aren’t the only threats to the data on your phone; theft and loss also loom. Use Smartphone security software that offers remote tracking, to help you find a lost phone or tablet, and remote wiping, to help you delete personal information from a stolen phone or tablet.

5. Secure Your Home Wi-Fi Against Intruders

If your home Wi-Fi isn’t secure, criminals may use the signal to steal your financial or other data, and even hack into your devices. Make sure your home Wi-Fi is password protected to keep criminals out of your data and preserve your connection speeds.

6. Be Vigilant on Public Wi-Fi Networks

Public Wi-Fi networks can help you conserve your data when you want to browse Facebook on your phone, but they also leave you vulnerable to hackers. Protect yourself by using an encryption service, or save the banking and shopping for when you’re at home.

7. Don’t Jailbreak Your Phone

It might be tempting to jailbreak your phone in order to install certain apps or access certain services, but doing so strips away built-in security features. To keep your information safe, resist the urge to jailbreak or root your phone.

8. Use Antimalware Software

Just as your laptop or desktop needs anti-malware and anti-virus software, so does your phone. Install a malware blocker and anti-virus app and make sure it stays updated. Many such apps will update automatically.

9. Turn off Bluetooth

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It’s a good idea to deactivate your phone’s Bluetooth when you’re not using it. This closes one of the doors through which hackers can access your device, and eliminates a drain on your phone’s battery, too.

10.  Wipe Your Device Before You Dispose of It

Before you discard, recycle, or donate your phone, make sure to wipe it of any personal data. In addition to deleting apps, photos, files, and videos, make sure you delete the phone’s internal memory, too. This way your personal data won’t be compromised after you dispose of your phone.

Your Smartphone probably contains a lot of personal information that you’d hate to see fall into the wrong hands. Take steps to protect your phone and the data saved on it, and save yourself a huge headache down the road.


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Cher Zavala is a content co-ordinator who assists in contributing quality articles on various topics. In her free time she also enjoys hiking, traveling and getting to know the world around her. Cher has built up many strong relationships over the years within the blogging community and loves sharing her useful tips with others.

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Twitter Launches Stickers for All Users

Screen Shot 2016-07-28 at 11.38.44 PMGet ready for Twitter to be a little more colorful.

The social media site has launched Stickers, a new way for iOS and Android users to add a little bit of fun to their pictures.

Stickers, which Twitter began testing last month, enables you to add images to photos before tweeting them. Aside from adding a little extra visual interest to an image, the tool will show you how other Twitter users have edited the same image. It will also offer up image suggestions from trending conversations and breaking news for you to put your stamp on.

After you tweet an image containing stickers, it becomes searchable in a “new, visual spin on the hashtag.” Once you tap on a sticker in a tweet you will be taken to a new timeline, where you can see how other people have used that particular sticker.

“Millions of photo Tweets are sent every day, capturing moments – big and small – that the world is talking about,” Twitter said in a June blog post. “Soon, you can browse our rotating sets of stickers to join in on real-time conversations, and select from the library of hundreds of accessories, emoji, and props to make your photos more fun. Use them to share what you’re doing or how you’re feeling, to show support for a cause, or to just add some flair. You can use multiple stickers on a photo, resize and rotate them, and place them anywhere on your picture.”

#Stickers is part of Twitter’s suite of photo editing features. You can learn more about how to use #Stickers in Twitters Help Center.


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IPO directed to develop national IP strategy – Pakistan Observer

IPO directed to develop national IP strategy
Pakistan Observer
… relating to IP such as Patent Cooperation Treaty (PCT)-International System for Registration of Patents, Madrid Protocol-International System for Registration of Trademarks and internet treaties like World Intellectual Property Organization (WIPO

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Webmaster Internet – Google News

Working on Mobile Now Made Easier With Google Docs, Sheets Add-Ons

Google is about to make your work day a little easier courtesy of some new add-on options for Docs on your Android device.

The add-ons, which are also available for Google Sheets, come as a result of Google’s partnership with eight integration partners.

“We know many of you consider your mobile device as your primary tool to consume business information, but what if you could use it to get more work done, from anywhere?” Google Apps product manager Saurabh Gupta says in a blog post. “We’re excited to introduce Android add-ons for Docs and Sheets, a new way for you to do just that—whether it’s readying a contract you have for e-signature from your phone, or pulling in CRM data on your tablet for some quick analysis while waiting for your morning coffee, Android add-ons can help you accomplish more.”

The add-ons include:

DocuSign
This new add-on allows you to pull up documents that are saved in your Google Docs (or Sheets) app on Android. You can then sign the document or send it to others to get their signatures. To use this integration, update to the latest version of the DocuSign app on your Smartphone and then, select the document from within Google Docs. Choose ‘add-Ons’ under the drop down menu. You will then automatically see the option to use DocuSign to sign or to send for a signature.

AppSheet
This add-on permits you to connect Google Sheets and AppSheet in new ways, enabling app creators to better manage their apps and capture data more efficiently.

“AppSheet lets you interact with your Google Sheets natively on Android. You can call phone numbers, view images, drill down on data, and even add new rows directly within the app,” reads a blog post. “Every sheet can have a companion AppSheet app, if it doesn’t exist yet, use the add-on to create it. Once you have the app, you can launch it directly from the mobile add-on.”

You can get AppSheet for Android here.

 

ProsperWorks
You can now import your CRM data from your Android device to create and update advanced dashboards, reports and graphs on Sheets. First, install the ProsperWorks Customer Report Builder add-on, download the Google Sheets Android app, and create “a report in Google Sheets that leverages your ProsperWorks CRM data.”

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Other add-ons include ScanbotPandaDoc, ZohoCRM, Teacher Aide and EasyBib. To download any of the new add-ons, click here.


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Jennifer Cowan is the Managing Editor for SiteProNews.

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